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Author: Hally Darnell

writing content to rank for seo

Writing To Rank: Rank-ception

Today we’re going to talk about how to write content for websites--or in other words, how to optimize web content with SEO best practices. Ironically, the goal of this article is to also rank in Google.  An article about how to rank, while trying to rank....

how to stay on brand with your business

Why Staying #OnBrand Matters

Staying on brand. A phrase you’ve probably heard a lot lately. Maybe it’s from your 18-year-old cousin talking about her Instagram aesthetic. Maybe it’s your boss talking about it in a this-could’ve-been-sent-in-an-email work meeting. Regardless of context, it turns out that maintaining a consistent brand...