So, you’ve decided that working with an agency is the best step for your business. Congratulations! You are making an excellent choice that’s sure to bring new customers to your door. But before your new partner agency can help you, they’re going to need access to your Facebook Business Manager Account. In this guide, we’ll teach you everything you need to know about granting access to your agency, including:
The answer to this one is pretty simple. You’ve likely hired an agency to take the burden of managing your Facebook ads and pages off your shoulders. If you don’t give your agency direct access to your account, they’ll have to go through you for every item on their to-do list, effectively making you a manager for your own pages. The back-and-forth is draining for both parties, so much so that some agencies will decline to work with you unless you grant them access!
Granting access to your Facebook Business Manager Account doesn’t mean you aren’t in charge, or that the agency will do whatever they please without permission. It merely stops you from becoming a digital marketing middle man.
Facebook Business Manager is the one-stop-shop for all your Facebook management needs, from running ad campaigns to managing pixels and multiple Facebook pages. If you don’t have a Facebook Business Manager Account, that’s okay; it’s easy to set one up. Here’s what you’ll need to do:
And that’s it! Like we said, super easy.
Now that you have a Facebook Business Manager Account, it’s time to give access to your agency, so you can begin rocking the social media world. To grant your agency access, simply follow the steps below:
If adding an agency as a Partner:
We recommend adding at least one user from the agency, even when granting partner access. When adding an individual user, follow the first three steps above and then:
You did it! Throw yourself a happy party because you don’t need to worry about handling the details of your Facebook accounts anymore, now that you’ve granted access to your agency partner.
Still looking for an agency to help with your Facebook advertising? The specialists at Marketing Supply Company are experts at growing your audience and turning facebook ads into real-life conversions. Want to learn more? Reach out to us today using our online contact form.