CASE STUDY

PawnGuru

Services
Search Engine Optimization
Content Strategy
Social Media Management
Email Marketing

PawnGuru
PawnGuru

Turning Google searches into customers.

PawnGuru is revolutionizing the way both customers and pawn shops buy, sell, and pawn. MSC partnered with PawnGuru to increase on-site item submissions, amplify user engagement, and improve their organic SEO efforts through keyword research.

We increased their organic website traffic by 540%.

Over a 19-month period, our strategy took PawnGuru.com from single-digit monthly website views to hundreds of thousands. We increased their organic website traffic by 540%, improved their organic search position 3.6x, and grew their user base 3.3x over.

Organic increase icon

250%

Increase in
organic search
Organic search position icon

3.6x

Increase in organic
search positions
Organic traffic increase icon

540%

Increase in
organic traffic
User growth icon

3.3x

User growth
PawnGuru

Bringing a digital pawn shop to life.

By implementing an SEO-focused content strategy, social media management, and email marketing, we were able to more than double PawnGuru's website traffic. Our efforts significantly grew the brand as a whole and made it a leader in the digital pawn space.