CASE STUDY
PawnGuru
Services
Search Engine Optimization
Content Strategy
Social Media Management
Email Marketing


Turning Google searches into customers.
PawnGuru is revolutionizing the way both customers and pawn shops buy, sell, and pawn. MSC partnered with PawnGuru to increase on-site item submissions, amplify user engagement, and improve their organic SEO efforts through keyword research.
We increased their organic website traffic by 540%.
Over a 19-month period, our strategy took PawnGuru.com from single-digit monthly website views to hundreds of thousands. We increased their organic website traffic by 540%, improved their organic search position 3.6x, and grew their user base 3.3x over.

250%
Increase inorganic search

3.6x
Increase in organicsearch positions

540%
Increase inorganic traffic

3.3x
User growth
Bringing a digital pawn shop to life.
By implementing an SEO-focused content strategy, social media management, and email marketing, we were able to more than double PawnGuru's website traffic. Our efforts significantly grew the brand as a whole and made it a leader in the digital pawn space.